π MASATTO a way of life has broken the mold! From Predictable Growth to Radical Growth β in just 3.5 Days
Β How do you transform a company from a predictable player into a trendsetter that creates new markets? Not through marginal optimizations, but through total reinvention.
π₯ The Growth Team at MASATTO a way of life together with the Growth by Design team (growthbydesign.biz) β myself, along with Adi Ploscaru 3.5 days. One mission: rewriting the future of growth and performance.
π The MASATTO a way of life journey towards radical growth and performance:
π‘ Reset β A new vision, without compromises.
You can't build radical growth with ordinary thinking.Β
The first challenge? Redefining Identity, the fuselage that supports the engines driving growth.
β A new vision β simple, clear, ambitious.
β A mission that inspires and mobilizes.
β Values that guide action, not just sound good on the wall.
π‘ The X-ray of Growth Engines β Impact at the DNA Level
If you want radical results, you need to know exactly where youβre starting from. The MASATTO a way of life team analyzed the turning points of growth:
π Product: What real value does it offer?
π° Business model: Real profit or just an illusion?
π₯ People: Does the current culture accelerate or brake growth?
π‘ Creating Unique Value β New Markets, Without Competition
Radical growth doesn't come from improving what others do. It comes from offering unique value, inaccessible to those with standard thinking.
π₯ The MASATTO a way of life team:
π― It has discovered new markets and opportunities that generate new demand, without competition.
π It has created 2 new business lines with the potential for accelerated growth.
π‘ It has eliminated everything that does not contribute to radical growth and performance β 100% focus only on what matters.
π‘ Execution Plan β From Vision to Results, Fast and Measurable:
β Clear objectives for the next 3 months.
β Key results for each growth engine.
β A common performance language β simple, without ambiguities, without wasting time.
π΄ The result?
The company not only redefined its direction but also created a scalable strategy, with an innovative business model and a perfectly aligned team, ready to accelerate growth and performance at MASATTO a way of life.
Congratulations to the founders, Andrei Frona and Timea Frona, as well as to Cosmin-Iustinian Stoican and Valter Filler for their trust and exceptional level of dedication and involvement!
Special thanks to Roxana Gramada for the connection made 6 years ago β a moment that made all the difference!
π Others need months for such transformations. Together, we can achieve it in just a few days.