GBD Products & Services

Entrepreneurs.

  1. (BP) 3.5 day with modularization by days
  2. Redefinition and Operationalization of Identity
  3. Redefining Engines 3-6 Months
  4. Coaching

Corporate

1. 6-day

Our Commitment and the Guarantee Offered

Numerous factors can influence the outcome of any project. However, with our commitment and proven methodology, we can guarantee the success of the program only if the team fully completes the preparation process required by Growth by Design, at least 14 days before the start of the program, and maintains active and productive participation throughout it

This guarantee is not just a promise, but a reflection of our confidence in our program's ability to deliver results. It is conditioned on the integrity of our partnership to fulfill our commitments. If these conditions are met and you are not satisfied with the results at the end of the Program, you will receive a refund of the financial investment allocated for participation, excluding expenses for accommodation, meals, and training venue.

Transitioning to Growth and Radical Performance - The 3.5-Day Program

Approaching change today

Traditionally, companies treat the engines of business growth – product, business model, and people – separately and only in crisis, solving problems reactively. Growth by Design (GBD) brings a disciplined approach to each growth engine:

  • The Product captures demand
  • The Business Model captures profitability
  • People capture productivity

Changing perspective with "Growth by Design"

In a world where 70% of change initiatives fail, and 90% of new products disappear in the first years, Growth by Design is the solution that breaks this cycle.

In the context of today's challenges, the Growth by Design program comes with a radical approach to growth and performance by simultaneously addressing the key growth engines: Product, Business Model, and People. With a focus on creating value and achieving unprecedented performance as a standard, you together with your team will discover new paths for radical, profitable growth, and how you can apply Growth by Design to achieve your growth objectives.

Through the GBD methodology, clients discover the real causes of growth and performance problems, evaluate correctly and create sustainable strategic changes. The engines function optimally only when aligned, each having its own structures and metrics.

For whom is Growth by Design?

The Growth by Design program is designed for entrepreneurs who know they can achieve more, regardless of their business size or stage. It is for leaders with the ambition for radical growth and performance, facing seemingly insurmountable challenges: lower-than-expected demand, rising costs, and declining performance.

Growth by Design is not a business course; it is a deep intervention in the structure of your business, acting on the three essential engines of growth: the product, the business model, and the people.

Growth by Design is an intensive experience designed to fundamentally transform the way you approach growth and performance in your business. This program is a dynamic think-tank that facilitates innovation in products, strategies, and implementation for unprecedented growth.

Unlike solutions "made on the go", Growth by Design requires a deep commitment and disciplined active participation. The program demands involvement, productive interactions, and collaboration between entrepreneurs and their teams. Growth by Design is the complete system of growth and radical performance that equips you with a methodology that you can apply instantly with immediate results.

We help teams align with the current state and think about change through a new language, which gives them access to radical results:

1.The evaluation of business performance through the GBD methodology includes:
  • Self-assessment of performance across the 3 growth engines (Product, Business Model, People), resulting in a visual GBD report with the current level and performance growth directions.
  • Performance evaluation against the industry, based on public information, with results summarized in a visual GBD report showing the current level and performance growth directions.
2. Performance alignment:
  • Alignment of the growth engines' performance through the GBD methodology, which generates the first strategic change directions aligned at the business level, captured with the help of the GBD visual strategic tool.
3.Evaluation of Business Identity through the GBD methodology:
  • Reformulation or creation of the vision, mission, and values, aligned with the business's growth and performance objectives, as well as directions for operationalizing identity in the daily life of the company.
4.Evaluation of the product and service portfolio through the GBD methodology:
  • Self-assessment of the performance of the main groups in the portfolio across the 3 engines, leading to strategic directions captured in the GBD visual strategic tool.
5.The Change Process through:
  • Improvement of value propositions for buyers, business, and employees, aligned with the desired growth and performance, through redefining or creating them.
  • Creating new value propositions for radical growth and performance for each engine.
  • Change Planning with clear objectives for the next 3 months, captured in the GBD planning tool and evaluated in 30 or 60-minute online coaching sessions.
6. Coaching sessions:

  • Coaching sessions, organized after the workday with the team, can be divided into shorter 30-minute sessions, with a frequency agreed upon by both parties. Their purpose is to support the team in achieving the established objectives, ensuring their accomplishment.

Results of the Growth by Design Program: "Transition to Radical Growth and Performance"

1. Evaluation of Your Business Performance

Create unprecedented performance: Achieve excellence across all growth engines.

Today, there is a lot of talk about performance, but how do we truly measure it in business? Three essential engines drive growth: the Product, the Business Model, and the People, each with its own performance.

How do you measure the performance of each engine?

With Growth by Design:

  • You will evaluate your business performance on the three key engines: Product, Business Model, and People.
  • You will define the current value propositions for customers, the business, and the team.
  • You will take the first step towards radical growth and performance by aligning the key engines.

Radical impact on your business:

  • You will attract higher market demand by improving the product and service portfolio.
  • You will increase sales profitability by optimizing the business model.
  • You will stimulate employee productivity by enhancing their performance.

2. Redefining Identity (Vision, Mission & Values): From Irrelevant to Essential for Radical Growth and Performance

Identity with direction: Transform the vision, mission, and values into measurable results.

When was the last time you used identity, meaning vision, mission, and values, in your company? For most, identity is just wall decor, some nice words known by a few, a section on the website, a logo, or a slogan.

Without a clear identity, growth and performance become a recipe for burnout, rising costs, and results below expectations.

How to build an identity for growth and performance?

With Growth by Design:

  • You will evaluate, perhaps for the first time, your company's identity through the lens of the value it brings to customers, the business, employees, and shareholders.
  • You will redefine the vision to guide the direction of radical growth and performance, the mission will become the engine driving the product, business model, and people, and the values will be the code of conduct for everyone.

Radical impact on your business:

  • You will use identity to differentiate yourself and break free from the price war.
  • You will shift the focus from cost control to profitable sales growth.
  • You will attract and retain high-performing people beyond the financial factor.

3. Performance Evaluation and Opportunities for Radical Demand Growth in the Product and Service Portfolio

Captivate the Market & Buyers: Create products and services that are hard to refuse.

The sales team is increasingly asking for promotions, competition is rising and putting pressure on prices, and marketing campaigns are not delivering the expected sales. All of this indicates either a low demand for your product or that it doesn't truly meet the needs of your target audience, regardless of how much passion or investment you've dedicated.

What do you do when market reality doesn't align with your expectations?

With Growth by Design:

  • You will evaluate the performance of your products and services and identify where improvements can be made.
  • You will establish a clear plan for the main product or service, comparing it with competitors' offerings and making it more appealing to customers.
  • You will identify the moments when customers become discouraged and give up, in order to improve their experience from the first contact to purchase and even after, providing more value at a fair price.

With Growth by Design:

  • You will verify if what you know about customers matches reality by using direct feedback from them.
  • You will discover new growth opportunities that you or your competitors have not yet capitalized on.
  • You will plan significant changes in your offering to better meet market needs.

Radical impact on your business:

  • You will attract more customers by improving your product and service offerings based on the value provided to buyers.

4. Performance Evaluation and Opportunities for Radical Growth in Business Model Profitability

Profitability without compromise: Transform every cost into a profitable investment.

Today, even though everyone is focused on reducing costs, they continue to rise, and revenues fail to keep up, leading to unprofitable business models.

Is there another way?

With Growth by Design:

  • You will transform the costs of each stage into investments that add value to customers and lead to profitable sales.
  • You will redefine the value proposition of your current business.
  • You will plan significant changes in the cost structure to ensure profitable growth.

With Growth by Design:

  • You will move from simple cost reduction to using them to bring value to the business and customers.
  • You will evaluate costs throughout the entire customer experience, from acquisition to completion, to identify unnecessary costs and opportunities to increase revenue with minimal investment.

Radical impact on your business:

  • Profitable sales growth through transforming costs into profitable investments for the business and customers, not just reducing them.

5. Performance Evaluation and Radical Employee Productivity Growth Opportunities

The power of performance: From individual efforts to results.

Your employees' performance remains below expectations despite continuous efforts from you, your managers, and investments in training and salaries. Meanwhile, attracting and retaining top talent is becoming increasingly challenging.

What's missing?

With Growth by Design:

  • You will move from controlling employee expenses to achieving results that bring value to the business and customers.
  • You will evaluate costs throughout the entire customer experience, from acquisition to completion, to identify unnecessary costs and opportunities to increase revenue with minimal investment.
  • You will transform people's efforts into tangible results that add value to customers and generate profitable sales.

With Growth by Design:

  • You will redefine the value proposition for your employees.
  • You will discover Growth People, the key role for radical growth and performance.
  • You will plan essential changes in the structure of roles to increase performance.

Radical impact on your business:

  • You increase your employees' productivity by improving their results for the business and customers.

6. The First Step Towards Radical Growth and Performance

Aligning the engines of growth: Unify products, business model, and people for radical growth and performance.

Entrepreneurs focus on products, revenue, or people only when problems arise: when demand is low, sales and profits are declining, or employees are underperforming. Each growth engine—product, business model, and people—is treated separately, even though they are interdependent, with isolated solutions that don't deliver results.

What results could you achieve with an integrated and aligned growth engine strategy for your business?

With Growth by Design:

  • You will evaluate, for the first time, the alignment of the growth engines in your business.
  • You will understand the deep connection between the growth engines and the overall performance of the business.
  • You will take the first step towards radical growth and performance by aligning the key engines.

Radical impact on your business:

  • More market demand, profitable sales, and high-performing people.

7. The Architecture of Radical Change in Your Business

Radical Change: Simple, clear, and results-driven like never before.

Change initiatives within companies are often chaotic, contradictory, and accompanied by complicated, fragmented documentation without a clear vision. High costs for consultants and the loss of time, money, and resources weigh heavily on the business, leading to a failure rate of over 70%, according to PwC.

How can you prevent failure in implementing change in your business?

With Growth by Design:

  • You will create change in a simple and coherent way by using the diagram of the four radical actions: Eliminate, Reduce, Increase, and Create.

Radical impact on your business:

  • Successful and effective changes.

8. Implementing Radical Changes in Your Business

From strategy to measurable results: Practical implementation tools for radical changes.

Entrepreneurs who want to bring changes to their businesses often prepare on their own, attend courses and events, attend business schools, or hire consultants to get solutions. However, without a clear focus on implementation, these efforts often end in failure.

How can you avoid the trap of good plans that never materialize?

With Growth by Design:

  • You will use a single, simple visual tool for planning, executing, and monitoring change in your business.

Radical impact on your business:

  • You will be able to implement change in your business either on your own or with your team.

THE MAP OF RADICAL GROWTH

In this intensive program, the team will go through the entire process of redefining and implementing growth in the company, addressing the key dimensions: products, business models, and people. The focus will be on aligning strategic, operational, and performance elements for the long, medium, and short-term future.

Below is the Radical Growth Map, Growth by Design, which contains the key deliverables organized into three triads:

  1. Triad of Futures: Long-term, medium-term, and short-term/today futures
  2. Triad of Strategy, Operations, and Execution
  3. Triad of Growth Engines: Product/Service, Business Model, and People.

In conclusion

By participating in the Growth by Design program, the team will learn how to:

  1. Scape de neperformanța care frânează creșterea prin eliminarea produselor, modelelor de afaceri și a echipelor care nu livrează rezultatele dorite, pentru a face loc unei eficiențe radicale.
  2. Radically optimize costs and increase value for buyers, the business, and employees.
  3. Improve value propositions by increasing:
  • the utility of products and services for customers.
  • the profitability of your business, turning opportunities into tangible results.
  • the performance of people by aligning goals and rewards.
  1. Build the foundation for radical growth and performance by:

Redefining your company's identity, product portfolio, business model, and people, using the archetypes of each growth engine.

  • Implementing the new identity and operationalizing it in every aspect of your business.
  • Aligning the identity with the growth engines.

Case study

Alejandro Cremades

CoFounder at Panthera Advisors I Fundraising I M&A I 2x Best-Selling Author I Podcast Host
I am the cofounder of Panthera Advisors, a premier investment banking and financial consulting firm specializing in M&A, capital fundraising, company valuations, and strategic planning.


1. Before the Pivot

Alejandro Cremades launched Rock the Post, a state-of-the-art crowdfunding platform, but growth plateaued at $4 million invested. Despite massive investments in technology, progress remained slow. Crowdfunding platforms were growing rapidly, competing for the same customers, with little differentiation and slow or expensive growth. Rock the Post was trapped in the Red Ocean of the "online platform" industry, where players' growth strategies were similar, offering buyers little value differentiation at high costs.

The Rock the Post team knew they could do more, but didn't know how.

The team was ready to make a radical change.

î„„

3. Pivot Results

"The Rock the Post leadership team had the privilege of working with Dan. Before Dan's visit, Rock the Post was operating in a highly competitive space trying to figure out how to add value in a unique way."

Working with Dan, we had several revelations as we understood the direction the company needed to take to become one of the top online platforms in the startup investment space.

"After 3 months of such a magic moment, the amount that startups launched on the Rock the Post platform had collectively raised increased from $4 million to over $17 million."

"Dan's role was critical, and we will always be grateful for his contribution."

– Alejandro Cremades | Co-Founder Rock the Post

...by the end of the year, Rock The Post reached $30 million invested on their platform.



2. Pivoting

In an intense, day-long session, the super-talented Rock the Post team worked non-stop, like in a "Papal conclave." They didn't leave until they had a clearly defined and actionable pivoting strategy, with immediate impact for users: startups and investors.

In technology, it's easy to be seduced by the idea that more features mean better. But, how many of the features in Excel are used by most users? Only 5-10%. The other 90% are unnecessary costs.

The first step was clarifying the value desired by startups and investors:

Startups want fast, near-instant funding, and investors want a high and fast ROI.

From Platform Providers to Value Curators

Rock the Post transitioned from "platform providers" to "value curators" for startups and investors. The team created the "certified startup" with low risk and high growth potential, offering entrepreneurial education to achieve this status. They also created the "qualified investor," equipped with the tools to make good decisions and monitor startup development in real-time.

This innovation led to Rock the Post's Unique Value Proposition:

qualified startups funded in 2-3 weeks, with an investor ROI of at least 3-5x in 1-3 years.

Rock the Post created a leap in value, delivering accelerated profitable growth and making the competition irrelevant.



1. Before the Pivot

Alejandro Cremades launched Rock the Post, a state-of-the-art crowdfunding platform, but growth plateaued at $4 million invested. Despite massive investments in technology, progress remained slow. Crowdfunding platforms were growing rapidly, competing for the same customers, with little differentiation and slow or expensive growth. Rock the Post was trapped in the Red Ocean of the "online platform" industry, where players' growth strategies were similar, offering buyers little value differentiation at high costs.

The Rock the Post team knew they could do more, but didn't know how.

The team was ready to make a radical change.



2. Pivoting

In an intense, day-long session, the super-talented Rock the Post team worked non-stop, like in a "Papal conclave." They didn't leave until they had a clearly defined and actionable pivoting strategy, with immediate impact for users: startups and investors.

In technology, it's easy to be seduced by the idea that more features mean better. But, how many of the features in Excel are used by most users? Only 5-10%. The other 90% are unnecessary costs.

The first step was clarifying the value desired by startups and investors:

Startups want fast, near-instant funding, and investors want a high and fast ROI.

From Platform Providers to Value Curators

Rock the Post transitioned from "platform providers" to "value curators" for startups and investors. The team created the "certified startup" with low risk and high growth potential, offering entrepreneurial education to achieve this status. They also created the "qualified investor," equipped with the tools to make good decisions and monitor startup development in real-time.

This innovation led to Rock the Post's Unique Value Proposition:

qualified startups funded in 2-3 weeks, with an investor ROI of at least 3-5x in 1-3 years.

Rock the Post created a leap in value, delivering accelerated profitable growth and making the competition irrelevant.

î„„

3. Pivot Results

"The Rock the Post leadership team had the privilege of working with Dan. Before Dan's visit, Rock the Post was operating in a highly competitive space trying to figure out how to add value in a unique way."

Working with Dan, we had several revelations as we understood the direction the company needed to take to become one of the top online platforms in the startup investment space.

"After 3 months of such a magic moment, the amount that startups launched on the Rock the Post platform had collectively raised increased from $4 million to over $17 million."

"Dan's role was critical, and we will always be grateful for his contribution."

– Alejandro Cremades | Co-Founder Rock the Post

...by the end of the year, Rock The Post reached $30 million invested on their platform.